What destinations do women in APAC want to visit for their next holiday?
Ladies in APAC are looking to visit these places for their next holiday: top destinations ranked
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YouGov Best Buzz Rankings 2021 Singapore
YouGov launches its APAC Best Buzz Rankings 2021 to reveal the top brands with the highest average Buzz scores between January 1st and December ...
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Is APAC’s travel outlook for 2022 still gloomy?
Understand leisure and business travel sentiments in APAC, and the audience segments driving demand in 2022.
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Singapore: Biggest Brand Movers – December 2021
See the top 10 brands that have registered statistically significant month-on-month upticks in consumer perception.
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APAC Biggest Brand Movers - December 2021
YouGov releases its first Biggest Brand Movers for APAC markets.
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Singapore Advertiser of the Month: Gardens by the Bay
Gardens by the Bay registered the biggest uptick in Ad Awareness scores out of any brand in Singapore in December.
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Global: Which industries are best suited for sports sponsorship?
A new YouGov study conducted across 17 markets worldwide asks consumers about how appropriate it is for various industries to engage in sports sponsorship.
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Best Brand Rankings 2021 Singapore
YouGov analysis reveals Singapore Airlines as the best ranked brand amongst consumers in Singapore.
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YouGov Recommend Rankings 2021 Singapore
The rankings are based on YouGov BrandIndex's positive Recommend score, which measures the percentage of a brand’s customers who would recommend it to a ...
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Singaporeans most likely to cite official restrictions as their reason for not travelling
The data, collected by YouGov’s Global Travel Profiles tool from across 25 markets, shows that two thirds (67%) of Singaporeans say that the current ...
