Best Brand Rankings 2021 Singapore
YouGov analysis reveals Singapore Airlines as the best ranked brand amongst consumers in Singapore.
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Asian markets have the highest gaming influencer following across the globe
Young males between 18-34 are the most likely to follow gaming personalities
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Advertiser of the Month (Singapore): Samsung Z
Samsung Z is Singapore’s Advertiser of the Month after registering a 9-percentage point increase in its Ad Awareness scores on YouGov BrandIndex in September.
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A Profile Peek on Singapore Early Tech Adopters
YouGov Profiles captured the demographic and behaviour of the early technology adopters in Singapore who are actively on the lookout to buy new technology ...
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YouGov Recommend Rankings 2021 Singapore
The rankings are based on YouGov BrandIndex's positive Recommend score, which measures the percentage of a brand’s customers who would recommend it to a ...
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How Allison + Partners used audience insights to inform TikTok’s campaign launch
How Allison + Partners used audience insights to inform TikTok’s campaign launch
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YouGov Technology Rankings 2021 Singapore
YouGov’s Technology Rankings 2021 highlight the most-favoured consumer brands in the Technology sector. This is the first in our global annual Technology Rankings series. ...
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WhatsApp tops YouGov Singapore’s Technology Rankings 2021
Tech brands that enable us to stay connected and remain entertained at home during the COVID-19 pandemic comprise much of our YouGov Singapore’s Technology ...
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YouGov launches Global Fan Profiles – the most complete data in esports
Global Fan Profiles is built upon more than 300,000 interviews per year collected on a continuous basis. It provides an instant view of the ...
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Thailand has the most gamers in ASEAN, PS4 console of choice
Philippines highest number of gamers over the age of 55
