Sharing streaming account log-ins: how do consumer views across APAC differ?
Here's what consumers in various markets and age groups think about this practice – and group subscription options.
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Just how popular is anime in Singapore – and related merchandise and events?
What’s the proportion of anime watchers who buy anime merchandise, visit anime-themed business establishments and events?
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Can online shopping benefit from celebrity endorsements?
Can celebrity endorsements help promote e-commerce activity among consumers in Singapore?
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Is APAC’s travel outlook for 2022 still gloomy?
Understand leisure and business travel sentiments in APAC, and the audience segments driving demand in 2022.
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What impact has the OCBC phishing scam had on the bank’s brand?
See how public perception towards OCBC has changed following the incident, and in response to its subsequent actions.
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Ad of the Month – Charles & Keith
Home-grown fashion retailer Charles & Keith is the brand that achieved the biggest rise in Ad Awareness this month, according to YouGov Plan & ...
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The highs and lows of Huawei
U.S. restrictions hits Huawei’s brand health scores
