Here are the top factors Singaporeans think about when choosing a financial service provider, across different generations
Data from YouGov BrandIndex shows that awareness of Singapore Airlines' advertisements rose by almost twelve percentage points in April.
See the top 10 brands in various APAC markets that have registered statistically significant month-on-month upticks in consumer perception.
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How well do consumers in Singapore recognise various eco-labels?
Here are Singapore's top 10 casual dining brands in 2022
What’s the proportion of anime watchers who buy anime merchandise, visit anime-themed business establishments and events?
How open are consumers to entering into a 3D virtual world to socialise, work, and shop?
Can celebrity endorsements help promote e-commerce activity among consumers in Singapore?
Data from YouGov BrandIndex shows that awareness of Samsung's advertisements in both markets rose by more than 6 percentage points in February.