A third of Singaporeans have experienced suicidal thoughts
One in ten young adults frequently engage in self-harm
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APAC Fitness and Health Industry Study
It’s clear people have grown more conscious about their health in general. This growing awareness of healthy living has created huge opportunities for fitness ...
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APAC Dining Industry Study
Triggered by new technology, changing consumer habits and fierce competition, the dining industry has gone through a great deal of evolution in recent years. ...
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APAC Fashion Industry Study
The emergence of e-Commerce has undeniably reshaped the fashion cycle and changed the way consumers buy new clothes. The convenience brought by new technologies ...
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APAC eCommerce Industry Study
The emerge of the internet and mobile devices has transformed the old shopping habits. People can purchase anytime and anywhere nowadays. Products across the ...
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60% of social media users would let brands sponsor their photos
YouGov finds many Singaporeans would allow brands they like to use them for advertising in unusual and personal ways
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No demand for fake meat
Half the public ‘would probably not eat’ artificial meat grown in a laboratory – but men and millennials are more likely to try it
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A quarter of Singaporean consumers have boycotted a brand
YouGov’s new Brand Boycotters report explores the nature of consumers that stop using a brand, and underlines how vital it is to placate their ...
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Fast fashion: a third of Singaporeans have thrown away clothing after wearing it just once
Fast fashion has transformed the way we shop. The latest YouGov Omnibus research reveals the extent of clothes waste in Singapore
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20-country study finds that people are more likely to value a partner’s personality over their looks
When people look for love, what is thing they prize most highly? A new 20-country YouGov international study examines which attributes people most prioritise ...
