APAC Biggest Brand Movers – December 2022
See the top 10 brands in various APAC markets that have registered statistically significant month-on-month upticks in consumer perception.
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Singapore’s Most Talked-About Brands: December 2022
Which brands in Singapore saw the largest spike in consumers who are talking about them in December?
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Charles & Keith’s luxury controversy – How has its recent actions reshaped consumer perceptions?
How has the controversy over Charles & Keith’s luxury status – and its recent actions – impacted the brand?
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New Year of the Rabbit: are attitudes towards meat-eating and plant-based substitutes changing?
What proportion of Singaporeans are trying to eat less meat and switch to plant-based alternatives?
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Data privacy & sustainability see increase in importance among electronics shoppers in S'pore
Brands are met with a further challenge of the perceived higher cost of sustainability, as majority think environmentally products are more expensive
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A third of S’pore adults expect to spend less on Christmas because of the rising cost of living
Gifts, festive gatherings, outings, and staycations set to see the biggest cutbacks
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Local banks dominate YouGov’s Bank and Payment Brand Rankings 2022 in S’pore
Digital bank Revolut, targeted mostly at travellers, recognised as most improved brand of the year
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Minding the metaverse: Part 4 – Pull and push factors for consumers in Singapore
What are the top factors that encourage and deter consumers in Australia and Singapore from entering the metaverse?
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Minding the metaverse: Part 2 – Interest and potential usage in Australia and Singapore
How interested are consumers in entering the metaverse – and what are they most keen on doing there?
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Minding the metaverse: Part 1 – Consumer awareness and perception in Australia and Singapore
How do awareness and perceptions of the metaverse – and associated brands – vary among Australia and Singapore consumers?
