Tech brands dominate YouGov APAC’s Best Buzz Rankings 2020
The top ten most positively talked about brands across twelve APAC markets
The top ten most positively talked about brands across twelve APAC markets
A quarter do not intend to celebrate this year
E-commerce and hygiene brands show biggest improvement in 2020
This month, e-commerce platform Lazada is the brand that has achieved the highest uplift in its Ad Awareness over the past month.
Majority much more likely to purchase from brands with strong social conscience
YouGov / Imperial College London study looks at COVID-19 preventative measures across six ASEAN nations
Delivery services, fast food and personal hygiene brands fare well
Singapore Airlines tops the list for the fifth year in a row
One in five Singaporeans wear a size XL or larger
Netflix has the strongest brand advocates amongst Singaporean consumers, second year in a row