Negative buzz surrounding Honestbee affects reputation among Singaporeans
Corporate restructuring and operational setbacks sends brand health scores in decline.
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They’re lovin’ it: Singaporeans take a positive view of McDonalds’ menu additions
Introduction of limited edition menu sends brand health soaring
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Singaporean public’s view of GOJEK picks up quickly
YouGov BrandIndex data shows that the ride-hailing app has made strong progress since November launch
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Scoot’s problems cause brand turbulence
By Ervin Ha, YouGov’s Head of Data Products, Asia Pacific
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Netflix tops YouGov’s Singaporean brand advocacy rankings
Netflix has the strongest brand advocates among Singaporean consumers, new analysis from YouGov BrandIndex reveals.
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StarHub’s corporate woes deflate its Buzz score
Following news of restructuring, consumers are buzzing with negative comments.
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McDonald’s the most positively talked about brand amongst Singaporean millennials
The most popular brands among 18-34 year-olds.
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Will Amazon be welcomed by Singapore’s shoppers?
With Amazon yet to announce its South-east Asia market expansion plan officially, would reports of the expansion still impact on Amazon’s brand perception among ...
