Omnibus


YouGov offers fast, accurate and cost-effective market research solutions that help your business make smarter, agile, evidence-based decisions.


Our Omnibus service is the perfect vehicle to test public and consumer opinions, attitudes and behaviours. We interview an online representative sample of adults, aged 18+, and you only pay for as many questions you need. Our expert team of researchers are also here to help with survey design and translation.




 

How does it work?

  1. BRIEFING – Tell us how we can help. What’s your research objective and/or hypothesis? What question(s) do you need answered? How will the data be used? 
  2. PLANNING - Our expert research team can either draft a research questionnaire from scratch based on your objectives, or we can refine/optimize an existing questionnaire you have created
  3. DEVELOPMENT - Once the questionnaire is finalized we script the survey using our own proprietary technology, and we’ll send you a test link before going to field
  4. LAUNCH - Once scripting is complete, we launch your survey and begin collecting results. Field work typically takes 3-5 days
  5. PROCESSING - Once field work is complete, we process and clean your data to ensure you receive the highest quality sample
  6. DELIVERY – And finally, once data processing is complete, you’ll receive a link to view your data online using our cutting edge data discovery platform, Crunch. We can also prepare other formats (e.g. Excel, SPSS, etc) if needed

 

How much will it cost?

  • US$500 per question unit plus a US$300 project set-up fee

 

If you have unused PR / marketing budget this year, don't let it go to waste! Fill in the below research consultation form now!

 

Contact

Email: ap.omnibus@yougov.com